This essay intends to investigate the linguistic and discursive dynamics engendered by some Canadian blogs that focus on Italy as a tourist destination. In particular, the aim is to explore the multimodal construction of Italy, i.e. how the verbal and the visual modes are integrated in order to accomplish a persuasive function and represent an effective destination-image within tourism discourse.
Framing Italian Cultural Heritage: A Multimodal Investigation of Canadian Tourist Blogs
Quadraro
2024-01-01
Abstract
This essay intends to investigate the linguistic and discursive dynamics engendered by some Canadian blogs that focus on Italy as a tourist destination. In particular, the aim is to explore the multimodal construction of Italy, i.e. how the verbal and the visual modes are integrated in order to accomplish a persuasive function and represent an effective destination-image within tourism discourse.File in questo prodotto:
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