This work evaluates whether by rendering more salient to students their own student identity it is possible to increase their effort and performance in an IQ-test. The idea is based on the assumption that individuals' behavior is often influenced by cues that work subconsciously and prime them to behave in certain ways. By implementing a randomized control trial on students of two universities in two European countries-namely the University of Essex (UK) and the University of Calabria (Italy)-we report that students primed with pictures and videos targeted to render their student identity more salient obtain higher IQ-test scores than students exposed to neutral pictures/videos.

The Effect of Priming Student Identity on IQ-Test Score: Evidence from a Randomized Control Trial

Ordine P.
Membro del Collaboration Group
;
2023-01-01

Abstract

This work evaluates whether by rendering more salient to students their own student identity it is possible to increase their effort and performance in an IQ-test. The idea is based on the assumption that individuals' behavior is often influenced by cues that work subconsciously and prime them to behave in certain ways. By implementing a randomized control trial on students of two universities in two European countries-namely the University of Essex (UK) and the University of Calabria (Italy)-we report that students primed with pictures and videos targeted to render their student identity more salient obtain higher IQ-test scores than students exposed to neutral pictures/videos.
2023
Identity priming
Student identity
IQ-test score
Randomized control trials
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Utilizza questo identificativo per citare o creare un link a questo documento: https://hdl.handle.net/20.500.11770/355657
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